Summary of my 20 marketing trend predictions for 2009

Over the last several weeks I've hammered away at looking into Marketing trends and figuring out what I would consider to be the top 10 that will be important in 2009. I got way beyond and ended up with 20 Marketing trends that I think will be important. To summarize those trends:

1. Integrated Interactive Campaigns
2. Bankruptcy (the penalty for not advertising)
3. Direct Marketing will be in vogue
4. Focus on the green in your pocket ... not the green in your forests
5. Simple Strategies ... Back to the Basics
6. Paid Search advertising will grow substantially again
   
7. Online commerce will continue to increase
8. Online Advertising will Continue to Grow
9. RFP Responses will be critical
10. Uncertainty
11. "Do It Yourself" and Free will be music to consumers' ears
12. The demand to build bulletproof cases to gain project funding
13. Online Interactive Marketing will grow
14. Traditional Print Media will continue to crater
15. TV will do "okay" this year
16. REAL Engagement with your customer is critical
17. Balancing that Budget - Looking for more bang for the buck
18. Survival of the cheapest
19. Survival of the one who can help you be the cheapest
20. Growth Areas - Healthcare, Education, and Government
    

Tomorrow I'll summarize the key strategies that I think Marketers should pursue in light of these trends.